Europe Digital Health Market Business Strategy and Forecast 2030

Europe Digital Health Industry Overview

The Europe digital health market size was valued at USD 39.3 billion in 2021 and is expected to expand at a compound annual growth rate (CAGR) of 27.1% from 2022 to 2030.

The growing challenges such as the increasing prevalence of chronic diseases, rising aging population, and shortage of medical professionals in Europe are anticipated to drive the market growth. Advancement of digital technologies, improved internet connectivity and growing demand for virtual healthcare services also are among the major factors anticipated to accelerate the growth. In addition, the ongoing crisis of the COVID-19 pandemic is acting as a catalyst for the adoption of telehealth services and digital health technologies and in turn, is anticipated to drive the market growth.

Gather more insights about the market drivers, restrains and growth of the Europe Digital Health Market

U.K. digital health market size, by technology, 2020 - 2030 (USD Billion)

Growing smartphone penetration and rising demand for remote patient monitoring is expected to boost the adoption of digital health platforms. For instance, according to Eurostat, in the EU-27 countries, 92% of young people used mobile phones to access the internet and 94% of the young ones have used the internet daily in 2019. The high penetration of the internet and smartphones in Europe has also broadened the scope of using medical, health & fitness apps which in turn supports market growth.

The availability of a large volume of data in the healthcare sector and the growing need for fast and efficient healthcare information technology (HCIT) solutions to efficiently process patient data accessibility are also one of the major factors anticipated to drive the growth of the market over the forecast period.

The rapid increase in the number of patients suffering from several chronic diseases such as cancer, diabetes, Alzheimer's diseases, and cardiovascular diseases requires long-term patient monitoring services. The shortage of medical professionals and growing preference for remote healthcare management of chronic conditions such as telehealth services is further anticipated to propel the market growth. For instance, according to the WHO, each year the number of new cancer cases in Europe is over 3.7 million which is around one-quarter of total cancer cases in the world, whereas the population of Europe is one-eighth of the total world's population.

In addition, telehealth services enhance patient engagement activities and bridge the gap between patients & healthcare providers. This kind of service reduces the hassles of scheduling appointments, eliminates the need for an in-person consultation, and thereby, reduces the care expenses and unnecessary costs which in turn is expected to drive the growth of the Europe digital health market in the forthcoming years.

Moreover, increasing government initiatives to promote digital health solutions and the growing adoption of advanced technology for remote health management are also anticipated to accelerate the market growth in Europe. For instance, in 2020, The European Programme of Work (EPW) was developed by the WHO, called "United Action for Better Health" which sets priorities for the future of healthcare and promotes digital healthcare technologies across Europe to improve the interface between service providers and people.

In addition, increasing preference for advanced software solutions such as Electronic Medical Records (EMRs), telehealth platforms, and remote patient monitoring for long-term care services, which in turn supports the market growth. For instance, according to Pharmaceutical Services Negotiating Committee report, about 26 million people in England have at least one long-term condition and 10 million have 2 or more such conditions.

The ongoing COVID-19 pandemic has made the digital healthcare platform an immediate necessity in Europe. The digital health platform holds the potential to enhance remote communications, surveillance, monitoring, provision of quality healthcare management, and vaccine rollout. The pandemic has created a supportive environment for digital health platforms and made it a necessity. The fear of coronavirus infection, the government-imposed shutdown, and lockdowns in Europe during the COVID-19 pandemic also enhance the adoption of telecommunication platforms and health consultation.

The technological advancement of cybersecurity protocols and digital health platforms such as mHealth, telemedicine, telehealth, telecare, advanced diagnostics, and digital integration of health systems have also boosted the market growth during the COVID-19 pandemic. In addition, several government initiatives on virtual healthcare services are also supporting the market growth over the forecast years. For instance, in March 2020, Welsh Government implemented TEC (Technology Enabled Care) Cymru online platform for video consulting services to support the COVID-19 response in Wales.

Browse through Grand View Research's Healthcare IT Industry Research Reports.

  • Telehealth Services Market - The global telehealth services market size was valued at USD 26.4 billion in 2021 and is expected to expand at a compound annual growth rate (CAGR) of 30.4% from 2022 to 2030.
  • Physical Therapy Software Market - The global physical therapy software market size was valued at USD 1.09 billion in 2021 and is expected to expand at a compound annual growth rate (CAGR) of 10.1% throughout the forecast period.

Market Share Insights

  • January 2021: Online, a video consultation platform to expand its telemedicine service in Germany.
  • December 2020: Zava, a European digital healthcare provider acquired Medlanes, an online medicine platform and Sprechstunde.

Key Companies profiled:

Some prominent players in the Europe digital health market include

  • Cerner Corporation
  • Allscripts
  • Apple, Inc.
  • Telefonica S.A.
  • McKesson Corporation
  • Epic Systems Corporation
  • QSI Management, LLC
  • AT&T
  • Vodafone Group
  • Airstrip Technologies
  • Google, Inc.
  • Samsung Electronics Co. Ltd
  • HiMS
  • Orange
  • Softserve
  • Qualcomm Technologies, Inc.
  • MQure
  • Computer Programs and Systems, Inc.
  • Vocera Communications
  • IBM Corporation
  • Cisco Systems Inc.

Order a free sample PDF of the Europe Digital Health Market Intelligence Study, published by Grand View Research.

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