Fruits & Vegetables Market 2030: How Meal Kits are Changing Produce Sales
Global Fruits & Vegetables Market Overview The global fruits and vegetables market was valued at USD 733.87 billion in 2023 and is projected to reach USD 1,018.12 billion by 2030, expanding at a CAGR of 5.0% from 2024 to 2030. A major driver of this growth is the rising adoption of online grocery shopping, particularly among millennials and working professionals, due to the convenience and doorstep delivery it offers. Online grocery platforms allow consumers to purchase fresh produce from the comfort of their homes, eliminating the need for in-person visits to stores. This convenience is particularly beneficial for older adults with limited mobility, who may prefer to avoid crowded physical retail environments. Additionally, meal kit delivery services are gaining popularity, especially among health-conscious individuals and people living alone—predominantly millennials and Generation X. These services offer curated combinations of fruits and vegetables tailored to personal...