Fermented Tea Market Business Strategy and Forecast 2028
Fermented Tea Industry Overview The global fermented tea market size is expected to reach USD 12.6 billion by 2028, based on a new report by Grand View Research, Inc. The market is expected to expand at a CAGR of 15.8% from 2021 to 2028. The presence of online channels for purchasing sparkling drinks and fermented teas is a major factor driving the demand for fermented teas. Companies in the market are increasingly utilizing social media platforms to stay afloat during the pandemic. Fermented Tea Market Segmentation Grand View Research has segmented the global fermented tea market based on product, distribution channel, and region: Based on the Product Insights, the market is segmented into Kombucha, Pu-Erh Tea and Other Dark Teas. The kombucha segment dominated the market and accounted for the largest revenue share of 59.9% in 2020. The segment held the majority of the share owing to the rising demand for RTD drinks and teas. Kombucha manufacturers are increasingly...