Automotive Wrap Films Market Share, Major Drivers And Trends By 2030

Automotive Wrap Films Market Growth & Trends

The global automotive wrap films market size is expected to reach USD 28.89 billion by 2030, registering a CAGR of 22.2%, according to a new report by Grand View Research, Inc. The rising global population and the increasing disposable income are expected to have a positive impact on the demand for automotive wrap films over the forecast period.

U.S. Automotive Wrap Film Market size, by application, 2020 - 2030 (USD Billion)

Automotive Wrap Films Market Segmentation

Grand View Research has segmented the global automotive wrap films market based on application and region:

Based on the Application Insights, the market is segmented into Passenger Cars, Buses, Trucks.

  • In terms of revenue, passenger cars accounted for the largest revenue share of 53.81% in 2021. The segment is expected to maintain its dominant position owing to the reducing prices of car wraps and increasing customer preference for vehicle customization. The increased popularity of automotive wrap films and the availability of varied colors and textures have led to a rapid rise in demand for the personalization of cars. Spot graphics and lettering are also very popular among drivers for advertising as well as personalization.
  • Some of the main factors driving the growth of the trucks segment of the market for automotive wrap films are flourishing industrial sectors in emerging economies and increasing demand from the logistics and construction sectors owing to surged construction activities taking place globally. These factors contribute to the usage of heavy-duty trucks for transportation purposes, thereby leading to the application of automotive wrap films on them for advertisements.
  • Advertisements through buses provide significant opportunities in developing regions, namely, Asia Pacific, Central & South America, and the Middle East & Africa with a large rural population as buses have high accessibility to rural areas. Ongoing industrialization and increasing government initiatives to facilitate various policies in economies such as India are expected to drive the growth of the buses segment over the forecast period. The increasing population in the region creates significant opportunities for the growth of this segment of the market over the forecast period.

Automotive Wrap Films Regional Outlook

  • North America
  • Europe
  • Asia Pacific
  • Central & South America
  • Middle East & Africa

Key Companies Profile & Market Share Insights

Companies in the market compete heavily on factors such as the quality of the product offered and the technology used to manufacture automotive wrap films. Major players compete on product development and form strategic partnerships with regional players to minimize expanding into new and unknown markets.

Some of the prominent players operating in the global automotive wrap films market include,

  • Avery Dennison
  • Arlon Graphics, LLC
  • 3M
  • Kay Premium Marking Films (KPMF)
  • Ritrama S.p.A.
  • Vvivid Vinyl
  • Orafol Group
  • Hexis S.A.
  • Guangzhou Carbins Film Co., LTD
  • JMR Graphics, Inc.

Order a free sample PDF of the Automotive Wrap Films Market Intelligence Study, published by Grand View Research.

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